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FLYERS - THE MOST EFFECTIVE FORM OF ACTION

Photo by Lawrence Dickerson
Debra Meagher and Ed Ramolete engage in the most common--and effective--form of action, passing out flyers. Deb's tip--"Always try to engage the person you're approaching in conversation. Fast-food joints are about volume, passing out as many flyers as they can. Political flyers are about information and emotion--you want to get the person involved."
Anatomy of a Flyer

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